Each keynote is tailored to your audience, your industry, your challenge. Every session includes live AI demonstrations using real business problems.
Each keynote is tailored to your audience, your industry, your challenge. Every session includes live AI demonstrations using real business problems.
No slides. No theory. Greg builds an AI solution to your actual business challenge on stage. Your team walks out with proof that AI works for them, not a vague feeling that they should "do something."
The strategic case for AI adoption. How the best CEOs are using generative AI to accelerate value creation, cut through noise, and outpace competitors who are still "exploring."
What skiing an 8,000-metre peak with a broken rib teaches you about leading change. Courage, resilience, and the discipline to keep moving when everything says stop.
AI is the easy part. The hard part is getting people to embrace it. How to take your organisation from fear to fire, and why the companies that win at AI are the ones that invest in their people first.
Full title and description to be confirmed by Greg. This is a hands-on, immersive half-day session that goes beyond the keynote — giving teams the space to work with AI tools, build real solutions, and leave with a concrete action plan.
I walked in thinking 'another AI talk.' I walked out believing my job was about to get a lot more exciting. What surprised me most was how Greg made the technical people and the creative people equally enthusiastic. I've never seen a speaker bridge that gap so effectively.
Made technical and creative people equally enthusiastic
While other speakers talk about AI, Greg opens his laptop and solves real business problems in front of the audience —all running simultaneously.
He calls it the "army of interns" technique. The audience watches AI draft emails, build research, analyse data, and create websites. They leave thinking: "I could use this tomorrow."
"We first saw Greg speak at our annual summit. Then we hired WAIMAKERS. The keynote was just a preview of the depth he brings. Within six months, AI adoption across our company went from 11% to 63%."
"I walked in thinking 'another AI talk.' I walked out believing my job was about to get a lot more exciting. On Monday morning, three department heads came to me with AI projects they wanted to start."
Interviews on AI strategy, leadership, and the stories behind the transformations.
One-page overview with topics, testimonials, fee range, and logistics. Bureau-ready PDF.
View & Save as PDFAI keynote speaker, 5× CEO, and extreme mountaineer. Greg turns AI confusion into competitive advantage with live demos and real business results.
Greg Nieuwenhuys is an AI keynote speaker, 5× CEO, and Chairman who has led transformations at Mammut (CHF 300M), Cotswold Outdoor Group (£200M), and Bever. As Senior Partner at WAIMAKERS, he has guided 100+ companies on AI strategy. The only Dutchman to climb and ski an 8,000m peak, Greg brings the same boldness to the stage: live AI demos, real business problems, real-time solutions. Audiences don't just leave informed. They leave ready to act.
Greg Nieuwenhuys is an AI keynote speaker, 5× CEO, and Chairman who has led global brands including Mammut and Cotswold Outdoor Group. The only Dutchman to climb and ski an 8,000m peak, Greg brings the same boldness to the stage: live AI demos, real problems, real-time solutions.
On-stage, audience interaction, and whiteboard shots for event materials and proposals.
Coming after Apr 6 shootDownloadable logo pack for bureau pitch decks and event marketing materials.
Coming soon — placeholderEpisode-ready hooks for hosts:
Every engagement is tailored. Every demo is live. Every audience leaves ready to act.
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